Professionals Do Not Work For Free …

Professionals Do Not Work For Free …

  RANT: FREE CONSULTING WORK I’m not sure if there’s something in the air or its just an anomaly but I’ve seen two separate threads this week on what to do as a consultant when people want to “pick your brain” or “buy you a...
#8 Believing That Marketing Gets You Customers

#8 Believing That Marketing Gets You Customers

Oh boy. I’m already cringing just thinking about the outrage and debate this one is sure to unleash. I’m sure your first reaction was “WTF?” And yes, technically, what I do for my clients falls into the ‘marketing’ bucket. So,...